Intangible: Predicting Athlete Performance Under Pressure with Cognitive Assessments

Dan Connelly, founder and CEO of Intangible, presents his company's sports-focused cognitive assessment platform that predicts how athletes perform under pressure. The pitch covers the product demo, its science-based methodology, business model, and expansion plans, followed by a Q&A session with the judges.

■ The Problem & Solution
- Measuring the cost of wrong player decisions and why cognitive skills under pressure remained unquantified
- Introducing the world's first sports-specific verbal cognitive assessment, developed by Dr. Ed Levin
■ Live Product Demo
- Walkthrough of the Clutch Perception Test with real-time scoring outputs
- Three key metrics: Clutch Factor score, Interpretation guide, and Alignment Index
■ Business Model & Traction
- Revenue model combining per-player enrollment fees and annual SaaS subscriptions
- Partnerships with youth softball, the NBA, STATSports, and RFK Racing, plus future expansion beyond sports
■ Judges' Q&A
- Data validation, retest value, regulatory concerns around AI in hiring, and voice-print analysis capabilities

This session is suited for sports tech professionals, coaches, HR and assessment practitioners, and startup investors who want to understand how cognitive analytics is applied to talent selection and what a real-world fundraising pitch looks like.